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Robots in Advertising: Logitech Harmony

Maybe it’s just me, but it seems like more and more companies are using robots in some form or another in their commercials these days.  Humanoids have been pretty popular this year: LG Electronics had their Olympic skier; Intel’s Jeffrey appeared during the Super Bowl; and Total engine lube gave us a humanoid marathon.  The latest is Logitech’s ad for a universal remote starring one of the best humanoid robot designs I’ve seen on television.


Now if only companies would market their robotic universal remotes, like Toshiba’s ApriPoco, or (less likely) JVC’s J4, the circle would be complete!

[source: Logitech @ YouTube]

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