Robots in Advertising: AUDI A4
AUDI’s latest car commercial prominently features robots to showcase the company’s engineering brilliance. Even though the robot is entirely computer-generated, it does have one thing in common with one of Toyota’s real robots – it plays the violin. The song is from the Wizard of Oz’s Tin Woodman, who (along with Baum’s other mechanical characters like Tik-Tok) were imagined decades before the invention of the word “robot”.
You can watch a (mostly) Spanish “making of” video at the production company’s YouTube channel.
via [Robotants @ Twitter]







